Brainfruit Turning Creativity into Cash from East to West Hugh Mason Mark Chong 9780071324953 Books
Download As PDF : Brainfruit Turning Creativity into Cash from East to West Hugh Mason Mark Chong 9780071324953 Books
Now is a time of great opportunity for creative people who have some understanding of business. We are more connected than ever and the Internet has brought East and West closer. Wherever we are, whatever we do, we are all on the same map. Brainfruit is the essential travel guide for anyone setting out to try and make money from their ideas.
- You might be a recent graduate of a creative course. This book shows how you can get paid.
- You might work in someone else s creative business. This book can help explain what that business needs to succeed or how it might feel to set up on your own.
- You could be one of the many ideas people who find themselves running a business, almost by accident. This book will help you clarify your plans and show you what lies ahead.
Brainfruit Turning Creativity into Cash from East to West Hugh Mason Mark Chong 9780071324953 Books
At some point in most people's lives they want to make a difference or leave a legacy. Hugh Mason and Mark Chong will touch many people with the insights that are laid out in an easy to comprehend fashion.This for me is the highlight of Brainfruit - when simplicity emerges at the other side of complexity then you have something that is teachable and will change the world. This is one such book. It should be made compulsory reading for every business student currently in any type of educational setting all around the world. In fact I would actually go one stage further and make it compulsory reading for students who also don't feel they fit into the reading, writing and arithmetic style of study because it shows you how to harness your creativity, make a business and uses easy to identify case histories to illustrate their points. In fact it also uses a wonderful illustrator to illustrate - how wonderful is that.
I bought this book as a gift for my 14 year old son who has just won a national business competition and is currently "working" with the marketing team of Arsenal Football Club and wanted something to talk about - some common ground and may end up actually buying another copy for me as I have found it extremely useful to look at my own business and my own creativity.
As someone who's own perception is heavily filtered through psychotherapy models using Erik Erikson's developmental stages as a way of looking at business / business growth / crisis is pure genius...
So if you want to be a top banana then buy this book today...
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Tags : Brainfruit: Turning Creativity into Cash from East to West [Hugh Mason, Mark Chong] on Amazon.com. *FREE* shipping on qualifying offers. Now is a time of great opportunity for creative people who have some understanding of business. We are more connected than ever and the Internet has brought East and West closer. Wherever we are,Hugh Mason, Mark Chong,Brainfruit: Turning Creativity into Cash from East to West,McGraw-Hill Education (Asia),007132495X,Business & Investing General
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Brainfruit Turning Creativity into Cash from East to West Hugh Mason Mark Chong 9780071324953 Books Reviews
At some point in most people's lives they want to make a difference or leave a legacy. Hugh Mason and Mark Chong will touch many people with the insights that are laid out in an easy to comprehend fashion.
This for me is the highlight of Brainfruit - when simplicity emerges at the other side of complexity then you have something that is teachable and will change the world. This is one such book. It should be made compulsory reading for every business student currently in any type of educational setting all around the world. In fact I would actually go one stage further and make it compulsory reading for students who also don't feel they fit into the reading, writing and arithmetic style of study because it shows you how to harness your creativity, make a business and uses easy to identify case histories to illustrate their points. In fact it also uses a wonderful illustrator to illustrate - how wonderful is that.
I bought this book as a gift for my 14 year old son who has just won a national business competition and is currently "working" with the marketing team of Arsenal Football Club and wanted something to talk about - some common ground and may end up actually buying another copy for me as I have found it extremely useful to look at my own business and my own creativity.
As someone who's own perception is heavily filtered through psychotherapy models using Erik Erikson's developmental stages as a way of looking at business / business growth / crisis is pure genius...
So if you want to be a top banana then buy this book today...
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